Crowe’s Nest by Elizabeth Powell Crowe » Blog Archive » Ancestry.com Launches New ‘My Story’ Advertising Campaign: "The new campaign will run for at least the next 12 months. The five 15, 30 and 60 second television ads will spotlight Ancestry.com members from across the country and their heartwarming family history connections, including a New Yorker who found answers about a father he wanted to better understand and a woman from Chicago who is opening up a restaurant with a cousin after exploring how far the cooking talent extended in her family tree. The TV spots will appear on popular cable networks and channels such as AMC, CNN, Fox News, History Channel, Lifetime Movie Network and Hallmark, among others.
Each member’s story and TV commercial will be available at Ancestry.com beginning today, and an online campaign featuring a variety of “Who Will You Discover?” banner ads will begin on June 29."
Thursday, July 2, 2009
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