Ancestry website launches TV campaign | News | Marketing Week: "The 30 second ad, created by Hurrell Moseley Dawson Grimmer, is built around a “now and then” scenario and depicts people in period dress waiting in modern day settings to be found by their living descendants.
Ancestry.co.uk was launched in May 2002 and is owned by Ancestry.com operations.
Company managing director Olivier Van Calster says: “We have now reached the right time in the growth of the business to introduce TV-led brand advertising. We are confident that it is the correct media through which to build our brand and business.”
Media is being handled by Brilliant Media.
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Wednesday, September 9, 2009
Friday, August 28, 2009
Renee's Genealogy
Renee's Genealogy Blog: WorldVitalRecords is Hiring: "Outbound Sales Consultant
WorldVitalRecords.com is the fastest growing online genealogy and family networking company who is seeking sales consultants that are anxious to share with others how our products and services will benefit them.
- Competitive hourly wage + generous commissions
- Great environment
- Advancement opportunities
- Current shifts are Part Time Mon-Fri: 9-1pm and 1- 5pm
- Location: Provo, UT
Responsibilities:
* Chosen candidates will initiate outbound phone calls.
* Establish and maintain a high level of customer satisfaction in all transactions.
* Utilize computer and software tools to maintain accurate customer profile records.
Requirements:
* Excellent phone etiquette and demeanor accompanied.
* Consistent and proven achievement of sales quotas.
* Sales experience preferred, ideally in a telesales/call center capacity.
For further information regarding the position please contact Sharon Larson at slarson@familylink.com. Mention you read this posting on Renee's Genealogy Blog and that Renee Zamora referred you!"
WorldVitalRecords.com is the fastest growing online genealogy and family networking company who is seeking sales consultants that are anxious to share with others how our products and services will benefit them.
- Competitive hourly wage + generous commissions
- Great environment
- Advancement opportunities
- Current shifts are Part Time Mon-Fri: 9-1pm and 1- 5pm
- Location: Provo, UT
Responsibilities:
* Chosen candidates will initiate outbound phone calls.
* Establish and maintain a high level of customer satisfaction in all transactions.
* Utilize computer and software tools to maintain accurate customer profile records.
Requirements:
* Excellent phone etiquette and demeanor accompanied.
* Consistent and proven achievement of sales quotas.
* Sales experience preferred, ideally in a telesales/call center capacity.
For further information regarding the position please contact Sharon Larson at slarson@familylink.com. Mention you read this posting on Renee's Genealogy Blog and that Renee Zamora referred you!"
Sunday, August 9, 2009
ANCESTRY.COM INC
sv1: "REGISTRATION STATEMENT
UNDER
THE SECURITIES ACT OF 1933 -.USA
ANCESTRY.COM INC."
Ancestry.com is to go public and raise $75million on US Stock Market
Ancestry.com Inc. has filed a
preliminary
registration statement with the US Securities and
Exchange Commission in preparation for going public on the USA Stock Market
This statement is preliminary to issuing an
initial public offering with the objective of
raising $75 million. The company, founded in 1983
and based in Provo, Utah, plans to list on Nasdaq
or NYSE under the symbol ACOM. The present
Ancestry.com has many owners, but the majority
stake of some 67% is held by Spectrum Equity
Investors, a media/communications firm, which
paid about $300 million in 2007 for its share of
the company. The other investors include Sorenson
Media, CMGI@Ventures and EsNet Group.
Together with appendices the registration
document is more than 150 pages of financial
tables and legalese. Anyone who feels they can
digest the document will find it online at the
SEC website
A number of genealogy blogs have kindly gleaned
and digested some of the more interesting
snippets to be found in the document and I am
grateful to member John D Reid of Anglo Celtic
Connections, Dick Eastman and Kimberley Powell at
About Genealogy.com for the following information:
Ancestry.com is the world’s largest online
resource for family history, with almost one
million paying subscribers around the world as of
June 30, 2009. Revenues have increased from
$122.6 million in 2004 to $197.6 million in 2008,
a compound annual growth rate of 12.7%. For six
month of 2009, it had revenues of $99.9 million
with profits of $8.18 million, compared to $87.4
million revenues in first six month of 2008 and
profits of $1.24 million. The total cost of
revenues was $43,614,000. The total operating
expenses were $138,257,000, the largest single
component of which was $52,341,000 for
advertising and marketing. The company has
invested about $80 million to date in making the
genealogy content available to subscribers, to
acquire or license, digitize, index and publish additional records.
:
Approximately 45% of subscribers have been with
the company continuously for more than two years
as of June 30, 2009. In the six months ended June
2009, visitors to the company websites spent an
average of 19.1 minutes on their websites per
usage day. The company sees even more potential
or growth with introduction of the TV show "Who
Do You Think You Are?" in U.S. in early 2010,
following a similar show on BBC in 2006.
In 2008Beijing
Formax, based in Zhongguancun Science Park,
Beijing, China, performed a majority of the
company's data transcription as measured by cost.
The company considers its competition to be:
• FamilySearch, and its website FamilySearch.org (
• Commercial entities, including online
genealogical research services, library content
distributors, search engines and portals,
retailers of books and software related to
genealogical research and family tree creation
and family history oriented social networking websites.
• Other non-profit entities and organizations,
genealogical societies, governments and agencies
that may make vital statistics or other records
available to the public for free.
As of June 30, 2009, the company had
approximately 570 full-time employees and
approximately 100 part-time and contingent
employees. All but one of the 13 directors and
executive officers are male. Their ages range
from 33 to 61. Nine are in their 40s.
For 2008 Timothy Sullivan, President and Chief
Executive Officer, received total compensation of
$ 2,242,482 on a base salary of $ 350,000. total
compensation for the other company executives
was: Joshua Hanna $1,219,890; Andrew Wait
$778,871; David Rinn $620,925; Michael Wolfgramm $473,175.
UNDER
THE SECURITIES ACT OF 1933 -.USA
ANCESTRY.COM INC."
Ancestry.com is to go public and raise $75million on US Stock Market
Ancestry.com Inc. has filed a
registration statement with the US Securities and
Exchange Commission in preparation for going public on the USA Stock Market
This statement is preliminary to issuing an
initial public offering with the objective of
raising $75 million. The company, founded in 1983
and based in Provo, Utah, plans to list on Nasdaq
or NYSE under the symbol ACOM. The present
Ancestry.com has many owners, but the majority
stake of some 67% is held by Spectrum Equity
Investors, a media/communications firm, which
paid about $300 million in 2007 for its share of
the company. The other investors include Sorenson
Media, CMGI@Ventures and EsNet Group.
Together with appendices the registration
document is more than 150 pages of financial
tables and legalese. Anyone who feels they can
digest the document will find it online at the
SEC website
A number of genealogy blogs have kindly gleaned
and digested some of the more interesting
snippets to be found in the document and I am
grateful to member John D Reid of Anglo Celtic
Connections, Dick Eastman and Kimberley Powell at
About Genealogy.com for the following information:
Ancestry.com is the world’s largest online
resource for family history, with almost one
million paying subscribers around the world as of
June 30, 2009. Revenues have increased from
$122.6 million in 2004 to $197.6 million in 2008,
a compound annual growth rate of 12.7%. For six
month of 2009, it had revenues of $99.9 million
with profits of $8.18 million, compared to $87.4
million revenues in first six month of 2008 and
profits of $1.24 million. The total cost of
revenues was $43,614,000. The total operating
expenses were $138,257,000, the largest single
component of which was $52,341,000 for
advertising and marketing. The company has
invested about $80 million to date in making the
genealogy content available to subscribers, to
acquire or license, digitize, index and publish additional records.
:
Approximately 45% of subscribers have been with
the company continuously for more than two years
as of June 30, 2009. In the six months ended June
2009, visitors to the company websites spent an
average of 19.1 minutes on their websites per
usage day. The company sees even more potential
or growth with introduction of the TV show "Who
Do You Think You Are?" in U.S. in early 2010,
following a similar show on BBC in 2006.
In 2008
Formax, based in Zhongguancun Science Park,
Beijing, China, performed a majority of the
company's data transcription as measured by cost.
The company considers its competition to be:
• FamilySearch, and its website FamilySearch.org (
• Commercial entities, including online
genealogical research services, library content
distributors, search engines and portals,
retailers of books and software related to
genealogical research and family tree creation
and family history oriented social networking websites.
• Other non-profit entities and organizations,
genealogical societies, governments and agencies
that may make vital statistics or other records
available to the public for free.
As of June 30, 2009, the company had
approximately 570 full-time employees and
approximately 100 part-time and contingent
employees. All but one of the 13 directors and
executive officers are male. Their ages range
from 33 to 61. Nine are in their 40s.
For 2008 Timothy Sullivan, President and Chief
Executive Officer, received total compensation of
$ 2,242,482 on a base salary of $ 350,000. total
compensation for the other company executives
was: Joshua Hanna $1,219,890; Andrew Wait
$778,871; David Rinn $620,925; Michael Wolfgramm $473,175.
Tuesday, August 4, 2009
Domain Names
Domain Name Wire » News » Ancestry.com Warns about Country Code Domains in SEC Filing - The Domain Industry's News Source: "Company cites global domain name protection as risk in S-1.
Ancestry.comAncestry.com has filed to go public. It’s another example of a great business built on a generic, category-killer domain name. But in its S-1 filing with the Securities and Exchange Commission, the company cites challenges acquiring country code domain names as a risk:
If we are unable to protect our domain names, our reputation and brand could be affected adversely.
We have registered domain names for website destinations that we use in our business, such as Ancestry.com, Genealogy.com and myfamily.com. However, if we are unable to maintain our rights in these domain names, our competitors could capitalize on our brand recognition by using these domain names for their own benefit."
Ancestry.comAncestry.com has filed to go public. It’s another example of a great business built on a generic, category-killer domain name. But in its S-1 filing with the Securities and Exchange Commission, the company cites challenges acquiring country code domain names as a risk:
If we are unable to protect our domain names, our reputation and brand could be affected adversely.
We have registered domain names for website destinations that we use in our business, such as Ancestry.com, Genealogy.com and myfamily.com. However, if we are unable to maintain our rights in these domain names, our competitors could capitalize on our brand recognition by using these domain names for their own benefit."
Ancestry.com Files For $75 Million IPO
Finding Family Is Big Business: Ancestry.com Files For $75 Million IPO | Technology News | Newsmedian.com
After going a year with nary a venture-backed IPO in sight, here’s more proof that things are finally beginning to perk up: Ancestry.com, a genealogy service that allows user to map out and search for their family history, has filed for a $75 million IPO. You can see the full SEC filing here.
After going a year with nary a venture-backed IPO in sight, here’s more proof that things are finally beginning to perk up: Ancestry.com, a genealogy service that allows user to map out and search for their family history, has filed for a $75 million IPO. You can see the full SEC filing here.
Ancestry.com offers some basic functionality for free, but to tap into the site’s vast library of historical records, which includes billions of documents and photographs, users have to sign up for a premium subscription. The company claims nearly 1 million subscribers, with an average revenue of $16.50 per subscriber. With monthly churn of 4.1% and a acquisition cost of $67.30, the company can make its money back in four months for each subscriber. In the last six months, Ancestry has made $107 million, with profits of $8 million and a run rate of $200 million.
Back in October 2007 Spectrum Equity Investors led a $300 million buyout of Ancestry.com’s parent company, The Generations Network (which now calls itself Ancestry.com Inc). But it wasn’t a complete buyout, with employees and possibly some outside investors retaining equity in the company.
Ancestry has been on the web for over twelve years, but its roots extend back to 1984, when the company published family history books. The company now employs more than 600 peopleMonday, July 27, 2009
Senior Product Manager - Community job in Provo, UT • San Francisco, CA: Technology and Internet careers - Yahoo HotJobs
Senior Product Manager - Community job in Provo, UT • San Francisco, CA: Technology and Internet careers - Yahoo HotJobs: "Job Description:
We are looking for an experienced PRODUCT MANAGER to focus on the community and member collaboration aspects of the Ancestry.com user experience. From the beginnings of the web individuals interested in family history have found ways to work together in their research online. Ancestry.com has many tools to be able to find other members doing similar research and collaborate with them in your family history. These collaborative aspects of the member experience are an important element driving member engagement, success, satisfaction, and retention.
This Product Manager will drive new community features and member collaboration opportunities across the Ancestry.com user experience. It should be woven throughout the full product, including search flows leading to historical records and our online tree-building tools. As such, this individual will not only need to be able to understand the customer very well, they will need to gain a solid understanding of the full Ancestry.com product experience.
The ideal candidate will have several years experience product managing a consumer focused website. They will be able to point to projects where they have shown success in innovating around the product experience. Being able to demonstrate a personal passion for researching their family history will be a distinct advantage – and will bring perspective and insight into this role.
This position could be based either in our San Francisco, CA office or our Provo, UT office."
We are looking for an experienced PRODUCT MANAGER to focus on the community and member collaboration aspects of the Ancestry.com user experience. From the beginnings of the web individuals interested in family history have found ways to work together in their research online. Ancestry.com has many tools to be able to find other members doing similar research and collaborate with them in your family history. These collaborative aspects of the member experience are an important element driving member engagement, success, satisfaction, and retention.
This Product Manager will drive new community features and member collaboration opportunities across the Ancestry.com user experience. It should be woven throughout the full product, including search flows leading to historical records and our online tree-building tools. As such, this individual will not only need to be able to understand the customer very well, they will need to gain a solid understanding of the full Ancestry.com product experience.
The ideal candidate will have several years experience product managing a consumer focused website. They will be able to point to projects where they have shown success in innovating around the product experience. Being able to demonstrate a personal passion for researching their family history will be a distinct advantage – and will bring perspective and insight into this role.
This position could be based either in our San Francisco, CA office or our Provo, UT office."
Saturday, July 11, 2009
The Generations Network
The Generations Network Jobs: New Media/Internet careers - Yahoo! HotJobs
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